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This Corporate Battle Over CNN Reveals How Dysfunctional US Media Now Is.

This past Thursday night, while unconfirmed reports spread regarding an incident at Brown University, CNN’s Kaitlan Collins used social media, noting the confusion and pointing viewers to her channel's 9pm newscast.

While the network is hardly a impeccable news source, her words seemed accurate for numerous observers. It remains one of the outlets where you can find fact-based and generally dependable reporting – particularly during fast-moving events like the one unfolding in the vicinity of a New Hampshire storage facility.

An Uncertain Position Amid a Business Battle

However CNN, now 45 years old, finds itself in a uncertain position as two giant media empires vie for ownership of its parent company, Warner Bros Discovery.

Regardless of who wins, the fate of CNN has turned into a high-stakes game of mergers and acquisitions, instead of as a question of what helps the news-consuming public.

“Here is one more case of the deep structural problems with roots in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Penn.

The speculation about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a more important point.

“The narrative is crafted as a financial tale with influential figures as the central actors, but there is hardly any discussion of the public interest,” Pickard added.

The Additional Layer: Donald Trump

The CNN scenario is complicated by Donald Trump’s opinions about a network he has long portrayed as perhaps his chief “fake news” foe.

Recall the chants of “CNN sucks!” at his rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.

Trump now asserts that CNN needs new ownership. You can read that as ownership that will insulate him from criticism and scrutiny. That is part of why he seems to come down on the side of Paramount Skydance, which has made a hostile bid.

There is a basis to like that company more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.

The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.

An Outcome of Further Uncertainty

Significantly, if Netflix wins, CNN and other cable outlets would first be separated into a standalone company. That would be a relief to many at the network, but it’s hardly a safe harbor. That structure could position CNN for yet another acquisition. It never ends.

If you ask Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should disallow both deals.

“Both acquisition attempts would be harmful to the country, and both should be opposed by anti-trust authorities,” Wu stated.

The Fundamental Issue and a Path Forward

No matter the outcome in this situation, the underlying crisis remains.

“Our current system is a very structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard emphasized. Regulatory choices – from the 1930s and 1940s – helped to create this profit-obsessed monster, and new policy decisions can tackle it.

Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Reform is highly improbable now, but that is not to say it will not happen in the future.

Policies that bolster independent news organizations, aid local journalism, finance public media, and outlaw the consolidation of media power in very few hands are not only possible – they are necessary for a robust democracy.

When it comes to media ownership, size does not equal quality. And news organizations such as CNN cannot be tools in the most recent acquisition battle.

MM
By

Mr. Marcus Mitchell

A tech journalist and digital strategist with over a decade of experience covering emerging technologies and consumer electronics across Europe.

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